Comments on: Startup Marketing: 2nd Class Citizen, 2nd Rate Results

By: Startup Marketing: 2nd Class Citizen, 2nd Rate Results by Danielle Morrill | Startup Stories

Sun, 15 Mar 2015 03:15:16 +0000

[…] Startup Marketing: 2nd Class Citizen, 2nd Rate Results by Danielle Morrill […]

By: Kenneth Trueman

Kenneth Trueman — Thu, 27 Nov 2014 03:49:00 +0000

Thanks for this post. Wish I had read it years ago and glad to know that I am not the only one with the perspective or the experience. I am definitely of the great generalist variety and wore many of the hats you described. Since many of those companies turned about to be zombies, not much to show for it financially but it does make for a great story and I do have my eyes and ears open for “what good / better / great looks like” …

By: Jacqui Chew

Jacqui Chew — Sat, 06 Apr 2013 16:59:17 +0000

Thank you for writing this. I am a startup marketer and have in more than one occasion felt like the maid. I am working building a company that will encourage mutual respect between marketer and engineer through knowledge sharing, education and eventually community. Would love to do a discovery session with you if you can 15 min .

Jacqui@launchaid.com

By: Sarah

Sarah — Fri, 08 Mar 2013 19:18:03 +0000

Thoroughly loved this post. =)

By: Hello, how can I help you – right now? | Caspian Design | Strategic Design Consulting

Thu, 07 Mar 2013 04:34:02 +0000

[…] was reading past posts fromÂ Danielle Morrill (Refer.ly) tonight when I spotted her Clarity.fm […]

By: The top 10 startup founder blogs every entrepreneur should follow

The top 10 startup founder blogs every entrepreneur should follow — Mon, 25 Feb 2013 09:51:50 +0000

[…] Excerpt from “Startup Marketing: 2nd class citizen, 2nd rate results“: […]

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By: Nicole Jordan

Nicole Jordan — Thu, 06 Dec 2012 22:33:00 +0000

I rarely leave comments but for the hell of it cut-and-pasting what I added to my FB post when I shared it just now….One
of the best posts I’ve read in a very long time. Yes, start-ups that
put engineering first over everyone else are doomed for a terrible
defeated and segmented culture. I’ve seen it from the outside and lived
it from the inside. The view of some of these CEO’s – and their lack of
respect of key company functions – are indicative to inexperience and
limitations of running tiny-tiny-tiny companies. Let’s see one
of them turn their hot-shit echo chamber hype bubble company into one
that has 500 or even 5,000 employees and hold the same attitude that
marketing, communications, sales, “PR” blah blah fucking blah isn’t a
core competency. That engineering is the only king. You can build all
the awesome products you want but if no one knows about them, how to use
them, etc. you’re doomed. A good CEO and management team knows how to
UNITE a company, not create division and play favorites. Unfortunately,
those are few and far between.
Â

By: Sandy Hathaway

Sandy Hathaway — Thu, 11 Oct 2012 00:29:00 +0000

Great post. Â Thanks for taking a stand.